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By - Peter

oOh! creates a ‘ digital first ’ for new major shopping centre

oOh!media today announced it willbuild New Zealand’s first full-motion digital banner capable of displaying full motion creative, as part of its contract to create the most advanced digital advertising network for Auckland’s newest, high quality retail destination, the NorthWest Shopping Centre. The owners of the first major new centre in Auckland for more than seven years, DNZ Property Fund Limited,

By - Peter

Ikea’s small-stores plan could be good news, of a sort, for Kiwi shoppers

Scandinavian furniture company Ikea has conducted research into the New Zealand market, it has been revealed. Architecture, retail design and property consulting firm RCG has been working with the company on a market research project in this country. Managing director John Long said he could not say what Ikea’s plans were. A spokesperson for the chain did not offer further

By - Peter

Amazon launches new shopping experience for Kiwis

New Zealanders will now have the ability to browse and shop over 45 million eligible items that can be shipped from the United States. Amazon has launched the ‘International Shopping’ experience within its existing mobile app, making it easier for Kiwis to purchase products from the online retailer by screening out items ineligible to ship to New Zealand.. Samir Kumar,